David Kerbel photo

ALTERNATIVE INVESTMENTS

David Kerbel

CEO,

Rritual Superfoods

About David

David Kerbel, CPC, is CEO of Rritual and has over 30 years of senior experience in retail, brokerage, and CPG industries. From 2008 to 2011, he served as senior vice president of sales for Celsius Holdings, Inc. (CELH: NASDAQ) During his tenure, Celsius grew its retail sales from $400,000 to a multimillion-dollar figure, developed nationwide representation with CROSSMARK, Inc., and established distribution with industry giants such as 7-Eleven, Ralph's, Costco, BJ's Wholesale, CVS, Walgreens, Walmart, Rite Aid, Target, Duane Reade, and Stop and Shop. In total, Celsius' new distribution stemming from Mr. Kerbel's direct efforts led to $36 million in incremental sales in 2010 alone.