Bobby Lee photo

Cryptocurrency

Bobby Lee

Founder and CEO,

Ballet

About Bobby

Bobby Lee is author of the Wall Street Journal bestseller, The Promise of Bitcoin. He is also the founder and CEO of Ballet, the cryptocurrency company behind the innovative REAL Series cold storage card. Launched in 2019, this self custody card is the world’s first-ever non-electronic cold storage with multicurrency and NFT support, requiring no setup. Ballet aims to bring true global adoption to Bitcoin and cryptocurrency by making it easy, safe, and reliable for everyday people to store and manage their digital assets.


Bobby's Articles

Bobby Lee is Founder and CEO of Ballet, a crypto cold storage card provider. A long-time Bitcoin investor and entrepreneur, he founded the first Bitcoin exchange in China, BTC China, and wrote the Wall Street Journal bestseller, The Promise of Bitcoin. We sat down for a conversation at the 2024 MoneyShow/TradersEXPO Las Vegas, and it couldn’t have been better timed. After all, Bitcoin soon traded to – and through – it’s previous all-time high around $69,000.